Proem Sports Documentation
  • FUNDAMENTALS
    • Getting Started
      • Platform Overview
      • Fans
      • Account setting
        • Settings
        • Do Not Disturb (DND)
        • Frequency capping
      • Integrations
        • Web tracker
        • App Tracker
        • Setting up email service provider
          • Setting Up SendGrid as the Email Service Provider on Organon
          • Setting Up Mailjet as the Email Service Provider on Organon
        • Web push soft ask integration
        • Push notification integration
          • Setting Up Android Push Notifications
          • Setting Up iOS Push Notifications
          • Setting Up Web Push Notifications
      • File upload
        • How to upload files in Organon
      • Analytics
      • Social Media & Benchmarking
      • Segments
      • Marketing
        • Email
        • WhatsApp
        • Push Notifications
        • SMS
      • Forms
  • Segment creation
    • Segment operators
      • Working with groups
    • Finalising the segment
    • Saving the segment
    • Managing a segment
    • Segment overview
    • Syncing with Meta Custom audiences
  • Steps to Using Email
    • Email campaign set up
    • Desiging Email campaigns
    • Audience and Scheduling
    • Review and Publish
  • WhatsApp campaign set-up
    • Creating a WhatsApp campaign
    • Setting Up the Campaign Content
    • Audience and Scheduling
    • Review and Publish
    • Campaign reports
  • SMS campaign set-up
    • Creating a SMS campaign
    • Audience and Scheduling
    • Review and Publish
    • Campaign Reports
  • Push notification campaign set-up
  • Push notification campaign process
  • Campaign reports
    • Email Campaign Report
    • Push Notification Campaign Report
  • Forms
    • Form set-up
    • Form design
    • Form save and publishing
    • Form reports
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  • 1. AND Operator (default):
  • 2. OR Operator:
  • 3. NOT Operator:
  1. Segment creation

Segment operators

Operators are used to define how different rules or groups interact with each other. There are three operators available:

1. AND Operator (default):

The AND operator works as an intersection, meaning that only fans who meet all the specified conditions will be included in the segment.

- Example: Let’s say you create three rules:

- Fans who attended more than 3 matches this season.

- Fans who purchased team merchandise in the last 6 months.

- Fans who opened at least 2 emails promoting season tickets.

With the AND operator, the segment will include only those fans who meet all three conditions: attended more than 3 matches, purchased merchandise, and opened 2 promotional emails.

2. OR Operator:

The OR operator works as a union, meaning that fans who meet any of the specified conditions will be included in the segment.

Example: You create the following rules:

- Fans who attended more than 3 matches this season.

- Fans who purchased team merchandise in the last 6 months.

- Fans who opened at least 2 emails promoting season tickets.

With the OR operator, the segment will include fans who meet any one of these conditions: attended more than 3 matches or purchased merchandise or opened 2 promotional emails.

3. NOT Operator:

The NOT operator excludes fans based on specified conditions, effectively removing them from the segment.

Example: You create the following rules:

- Fans who attended more than 3 matches this season.

- Fans who purchased team merchandise in the last 6 months.

- Fans who opened at least 2 emails promoting season tickets.

If you apply the NOT operator to these rules, the segment will exclude all fans who meet any one of these conditions with the entire fanbase. This leaves you with fans who did not attend 3 matches, did not purchase merchandise, and did not open promotional emails. The resulting segment would include fans who don’t meet any of the specified rules.

Within a group there could only be a single operator acting at a time which could either be an AND/OR/NOT operator.

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Last updated 7 months ago